By now, it’s pretty much common knowledge that women generally don’t wear makeup to impress men. Usually, it’s a) to feel like the best, most polished versions of ourselves or b) to impress other women! Seriously, why would we spend $80 at Mecca for someone who doesn’t even know the difference between Urban Decay’s Naked palettes 2 and 3? That said, it always feels nice to make a little extra effort on Valentine’s Day. After all, you’ve already spent money on sexy lingerie — you may as well put your best face forward to help you feel even more amazing. Don’t worry, sultry V Day makeup doesn’t have to mean an OTT smoky eye paired with a bright red lip. Whether you’re into classic beauty, a natural look or something a bit edgier, there’s a makeup look for everyone. Click through the gallery for our 15 favourite Valentines-appropriate looks:
Smoky eyes + nude lip
Vamped up
Peachy keen
Elegant glamour
Pretty in pink
Smoky burgundy
Strong plum lip
Subtle pops of colour