Goop Launches Wellness Cruise Experience And Vagina-Scented Candle

2020 is already proving to be Gwyneth's year.

Goops Vagina scented candle

Goop is definitely off to an exciting 2020 with the announcement that they’ll be setting sail on the high seas with Celebrity Cruises for a “day of sea wellness” come summertime. According to Lonely Planet, “the one-day experience will take place on the Celebrity Cruises Apex ship. It departs from Barcelona on August 26th, making stops in Spain, France, and the Italian Riviera until September 2nd. Passengers will be joined by Gwyneth Paltrow, as well as Goop’s chief content officer Elise Lonehan, for the day, who will take part in a live Q&A, along with sessions for the mind, body, and soul. Workshops on the new Celebrity Cruises experience will reflect those of the Goop wellness summit. Gwyneth Paltrow’s statement showed her excitement for the naval event. “We’ve had massive success with In Goop Health, our wellness summit that translates Goop’s content into a tangible, high-touch experience.
This partnership with Celebrity Cruises allows us to bring goop to new audiences and to meet readers where they are, Goop’s brand DNA is based on curiosity, and curiosity is an essential component of travel. With Goop at Sea, we’ll be invoking that adventurous spirit with a series of transformative experiences led by a few of our most-trusted wellness practitioners and healers.” Tickets for the Wellness Day are available for $750 to guests who book Suite Class accommodation on the boat and suites for the 11-night cruise start at $4049. You can book here, space is limited.

goop wellness cruise and vagina candle
Image: Goop

Goop’s Latest Collaboration With Heretic: A Vagina-Scented Candle

In addition, Gwyneth Paltrow is also launching something else a bit out of the ordinary, a vagina-scented candle. Yup, you heard that right. The candle, rightfully named This Smells Like My Vagina, retails for around $75. It is selling out on both Heretic (the candle maker) and Goop. Get in line, folks. Apparently, Gwyneth Paltrow and famed perfumer Douglas Little were working together on a fragrance already. Paltrow quote on quote said, “Uh … this smells like a vagina.” when testing out the scent. Goop also describes the candle as a “funny, gorgeous, sexy, and beautifully unexpected scent”. Geranium, citrusy bergamot, and cedar absolutes juxtaposed with damask rose and ambrette seed are the main notes. Will you also be on the waiting list for this unexpected home decor?

goop launches wellness cruise and vagina candle
Image: Goop

While you’re here, check out Goop’s roasted sweet potatoes with maple syrup, orange & spices recipe

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