Lane Crawford launches new athleisure department

Be prepared to give your credit card a workout.

Lane Crawford is the lifestyle retailer to defy all department stores, complete with carefully curated pieces from around the world. From womens’ and menswear, to accessories, jewellery, make up, art and lifestyle, the Hong Kong-based megastore and e-tailer describes itself as a liberating and inspiring creative space where many a shopping dreams come true. And now the beloved retailer is giving Asia (and the rest of the world) a few more reasons to love and join the athleisure trend (if you haven’t already), thanks to the opening of it’s newest addition: The Fit Room.
With many luxury fitness and leisure brands in the game (more than 70, to be specific), the new department boasts all the latest in fit gear and will have you excited to workout all over again (we’re looking at you, forgotten new years resolutions…).


Performance brands like LAIIN, complete with their minimalist crop tops and tights, or the sophisticated chrome and snake prints of Koral, are stocked on The Fit Room, alongside the likes of Nike, Adidas, Opening Ceremony, T by Alexander Wang, Ivy Park and The Upside among many other niche labels (hello We Are Handsome and Monreal London!)


Don’t forget to check out their (really) high-tech fit gadgets, too. We talking the latest and greatest trackers and the very innovative “Wellness Ball”; a healthy take on “active sitting” that gives your back and abs a workout while at your desk.
Shopping and working out? We won’t argue on this one.


To celebrate the opening of The Fit Room, every week until June 10, Lane Crawford will be giving out a wellness goody bag filled with amazing workout essentials.

To get involved, all you have to do is share your active moments with the hashtag #LCLiveFit @LaneCrawford.


 

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